MacTech
Innovelis Introduces Patent-Pending Headphone Cord Management
“They’re based on a patent-pending system of pulleys and channels. CordFits are compatible with nearly all headphone cords, including iPod and iPhone earphone cords, and are available through Amazon.com and select retailers for around US$12.99.”
Pioneer Press
http://www.twincities.com/techtestdrive/ci_11408419#
Tech Test Drive: Latest homegrown tech products worthy of consumer-show buzz
"An ingenious pulley system inside the two gadgets regulates overall cord length. Pull the two CordFits pieces apart to shorten the earbud cord. To lengthen the cord, pull on either end to bring the CordFits pieces closer together."